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Las Vegas promises to be the epicenter of the marketing universe from January 8 - 10, 2012 as affiliate marketers from all over the world meet to discuss 2011, the most turbulent year in marketing history. As we close on a year in which Google awoke from a long slumber and turned into a Panda, Amazon changed the face of publishing with the Kindle, and tablets became a rage, Affiliate Summit is the first conference to help marketers make sense of it all.
Spending some time at Affiliate Summit is invaluable since most attendees are hands on practitioners. For this crowd, understanding performance marketing is personal as it directly affects their livelihood. In an industry that continues to proliferate greater levels of complexity, it's the one place where marketers can piece it all together....at least for a day.
Not convinced? Let's add on the need to understand the impact of Apple iPhone's Siri, the mysteries of You Tube, the need to master social media, mobile couponing, not to mention benchmarking the performance of your affiliate program.
I'll be at the conference learning, networking and preparing to make 2012 a profitable year. Drop me a note if you are planning to go.
Update from Shawn Collins and Missy Ward: It looks like the final day to register for Affiliate Summit West 2012 before they reach capacity, will be Monday, December 26th.