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February 2011

Website Registration Best Practices

New data released by Janrain/blue research indicates that 75% of consumers take issue with being asked to register on a website and would change their behavior. That said, 66% like social sign in (using twitter, Facebook etc.) as an alternative.  The study shows that those that prefer social sign-in also are more likely to spend more.

Website_registration_best_practices

 For more information see our summary of website registration best practices.

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